Promotional Pens and Custom Bic Marketing Pens
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Wednesday, June 27, 2012

Promotional Pens for Colleges and Universities

New Customer Story:

I'm a college professor, and I've seen all kinds of students under my care. I've been through a lot of education and career fairs, where I've recruited students to join my university. I've been through a lot of information fairs, where I've shown people what my university does. Nothing piques people's interest more than knowing that the university or college right in their backyard can help them do a lot of things better. Nothing grabs their attention more than free things.

A few years ago, I decided that I had to step up my promotion campaign for my university. I decided that if we needed to promote the university, we also had to have a good promo pen. So I designed promotional pens that had our university name and logo, as well as our website. I also requested for pens that would fit the specific needs of our target audience. For instance, if I was going on an education and college recruitment fair, I requested a pen that had a normal ballpoint end, but a highlighter on the other end.

My best feedback came from my stint with a scientific conference. I had a pen shaped with designs of molecular structures, which even the scientists started scooping up! Not only did they want to know about my research, they also promised to tell more people about the university!

Promotional pens, when very well designed, can really catch attention. They can keep you in touch with your audience and give you the chance to reach out to them. This way, they know how to contact you. They know that you're just like them, and that they can talk to you.

If you want to have your own promotional pens, then visit There are many options for you to choose from so that you can get the best pen for your needs.

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